While China is an incredibly important trading partner for Australia, it’s also essential as a nation for us to explore as many opportunities in other markets as we can. This is one of the reasons why we’ve decided to focus on Africa in one of our main features this issue.
When we think about trade opportunities in this vast continent, a good place to start is to consider that it is, in development terms, at about the same place southeast Asia was 20 years ago. Which means there are plenty of opportunities for Australian businesses, as long as exporters approach any potential commercial opportunities in a considered fashion.
As you can read about, many of the risks commonly associated with Africa, for instance immature governance structures, are actually easily managed. This means there’s real potential for Australian exporters in Africa across many sectors including mining and resources, education, hospitality and retail.
In our other main feature we look at the incredible platform the low Australian dollar is offering Australian exporters. It means our products are much more competitive in global markets and should be viewed as a great foundation on which to build a new export business, or grow an existing one.
We’re thrilled to be able to profile two fascinating exporters in our summer issue. Ross Spencer heads SOS Marine, a major exporter of boating safety equipment. It has built up an impressive clientele of defence forces and law enforcement organisations around the world. Ross’s advice to exporters is to take the time to build overseas business opportunities and to never assume that what works in Australia will work overseas.
We also introduce Elena Gosse, the CEO of Australian Innovative Systems, which manufactures chlorine generators and water disinfection technologies. She comes from a background as a Russian immigrant and now leads a business that exports to 55 countries and boasts an annual turnover of $8 million.
Plus, Matt Barrie from online job portal Freelancer shares his thoughts on why Australia needs to develop its tech skills to operate successfully in overseas markets. And we learn why Singapore administers one of the most favourable tax systems in the world.
We also find out about new rules that will affect the way goods are exported overseas and Christelle Damiens from Exportia Australia shares her tips on how to build a great European distribution strategy.
As ever, we also bring you ‘The Airport Economist’ Tim Harcourt’s tips for travelling to Chile. And if you turn over to our news section there’s also a chance to win one of 10 copies of Tim’s latest book.
Alexandra Cain- Editor, International Business Today
Read and download this issue of the magazine here >